woensdag 4 december 2013

Today's News: more Spidey pics, and a trailer soon slinging our way




Look what I found online to post on MS:

http://www.moviescene.nl/p/152139/nieuwe_fotos_amazing_spider-man_2_online

These pictures are getting increasingly oriented, as was to be expected. The shooting process is now over and done with (excluding eventual pick-ups), so the first finished (or nearly so) effects pop up in the promotional material as evidenced here. We now know who the new villains are and which actors will be playing them - in case you simply can't care less and/or missed this bit of news, it's Electro (Jamie Foxx), Rhino (Paul Giamatti) and the Green Goblin (either Chris Cooper or Dane DeHaan) - so now we are dying to see what they can do to the poor webhead. These few pictures are just the tip of the iceberg as the marketing machine slowly but surely starts to crank out more and more intriguing stuff with the intent to drag us along in the typical Hollywood hype surrounding this type of excessively expensive (but often equally lucrative) blockbuster flick. Pictures are one thing, but what the audience wants is trailers. And they're getting one pretty soon, as we've been teased with little snippets of it for a week now. These days, simply releasing teasers and trailers for a big budget film like this is apparently not enough, you have to release teasers for the trailers themselves too. It feels like commercial overkill, as it's likely the trailer will be seen by most people who would visit the film itself in theaters sometime along the next five months anyway, but the marketing execs take no chances, spending even more top dollar bombastically announcing the upcoming trailer event which like the film itself should not be missed by anyone since it's gonna be oh so special; a thing the studio system tries to convince us of in the case of pretty much all summer blockbusters, with most of them failing to live up to such hype. Of course, with such a thorough marketing campaign, the more money is lost if the movie flops (e.g., John Carter). Not that the movie will flop, considering the Marvel logo alone is enough to draw record breaking attendance levels in these days.

Oh well, the trailer is up tomorrow, folks! Be sure to plan your life accordingly so as not to miss this must-see online spectacle! Or simply wait till you see it in theaters somewhere before the end of April next year. Or ignore it altogether and go into the movie without knowing what's gonna happen, as people used to do in the old days. Now the ability to be surprised about a blockbuster's content, that was truly amazing!


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